A BIG PUSH To Help Over 1000 More Wild Lives This Summer...
- Alana H
- May 14
- 2 min read

This is a blog post with ONE FOCUS ONLY: to fund INSTAGRAM ADVERTS to bring on NEW DRIVERS, both nationally and also focusing on more localised adverts, to help 1000s more wild lives.
WHY?
I've had requests recently from places that have especially big demand for transport support right now - Exeter, Lincoln & around Chichester to name a few - and I want to bring in A LOT more drivers in those areas within the next couple of weeks.
Instagram adverts are bringing in a very high rate of drivers per advert. I have broken down the data in this OTHER BLOG POST to prove the results we're getting from the adverts.
THE FACTS:
Based on the data featured in the link above, for every £4.33 we invest on instagram, we’re growing our UKWT Driver Database by one committed, ready to get going, Driver. That’s a wonderful conversion result!
[We also grew our online following by 100s of followers, who have proven to be engaged even after the advert: these could lead to more future Driver sign ups - through personal shares - over time.]
Most of our current UKWT Driver Database is made up of Drivers who have been with us a minimum of 2 years
So a £4.33 investment looks like it will bring us on Drivers who will probably stay with us a minimum of 2 years, potentially helping, on average, 5 animals each, every year. That works out at a £0.43 investment by UKWT for each animal got to emergency medical care, over 2 years.
And if these Drivers stay with us for as long as some of our Drivers have - almost 5 years - that works out at an investment at a few pence per animal.
SO THE BIG NEWS...
I want to now do a BIG push for LOTS more Drivers before June…. I am raising the money to invest £1000 in Instagram adverts in May, to hopefully, based on past conversion rates, grow our Drivers Database by 231 Drivers, before June.
This would double our current Driver Database and set us up to help at least another 1000 wild lives this summer (especially in the transport gap areas listed earlier). Can you help us to fund this driver recruitment campaign please?
I WANT TO RAISE THE MONEY TO BRING ON MORE DRIVERS THROUGH...
As the money comes in, once we hit each £50 milestone I will fund another advert until we have invested £1000, to bring on the 231 targeted Drivers. I will keep everyone updated as new Drivers come on board.
We have trialled instagram 4 times now and it keeps delivering these high results and there are lots of baby animals that will benefit from me doing this big push.
Thank you so much.

